TIME FOR A CHANGE! Workshop on managing time to support creativity

Months ago I told you about Lyedie Geer’s extraordinary presentation on time and time management for creative people.

Well, now you can experience it for yourself! I’m goin’, and I hope you’ll join me!

A WORKSHOP ON MANAGING TIME TO SUPPORT CREATIVITY
FRIDAY, JANUARY 25TH 2013
HANNAH GRIMES CENTER, 25 ROXBURY STREET, KEENE NH

9AM TO 4PM

COST: $150

Call to Artists and Entrepreneurs: Invest a day in learning some resourceful and “out of the box” ways to approach managing your time and energy from an Integral Coach™ who specializes in advancing the capacity of artists and creative entrepreneurs.

• Learn the secrets of generating creative states more consciously and within time frames
• Get to know your relationship with time and how to work with it instead of against it.
• Come away with new methods for managing your energy so that you can make the very best use of time.

Lyedie Geer is a Certified Integral Coach™ who brings twenty-five years of experience in the areas of leadership, artistry and entrepreneurship along with a Masters Degree in Management & Leadership to her coaching practice. Lyedie has managed a number of artists over the years and is currently devoting herself to coaching. Her professional experience ranges from philanthropic roles in education and the arts to small business ownership. She was the Founding Director of The Moving Company Dance Center
(Now known as MOCO) and is currently serving as Vice President of the Board at Brattleboro Museum & Art Center.

($50 DISCOUNT TO Creative Professionals Guild MEMBERS WHO SIGN UP BY JAN. 11TH)

http://www.Lyedie.com

802-881-3124

LYEDIE.GEER@GMAIL.COM

LYEDIE GEER – INTEGRAL COACH™ AND COUNSEL

L. Lyedecker Geer, MS ICC “Lyedie”
Integral Coach™ and Counsel
Leadership, Artistry, Entrepreneurship
Walpole, New Hampshire 03608

“Advancing my clients’ capacity in the fields that deeply matter to them.”

Website: http://www.Lyedie.com
Email: lyedie.geer@gmail.com
Voice: 802-881-3124

LEARNING TO LOVE YOUR TO-DO LIST

My to-do list: It's not what you think it is!

Your to-do list is really a travel brochure.

My plate is loaded. Full up. Spilling over.

I have so many projects in the air, I’ve been suffering major brain buzz. I hardly even know where to start.

Now, life coach and writer Martha Beck has a great article on how to unhook yourself from a to-do list. I think she actually suggests scheduling “empty time” in there.

And I know my life is so much more than a to-do list. One of her clients, on her deathbed, jokingly said, “At least this is one more thing I can cross off my to-do list!”

But I needed something more. Something that felt more like my whole approach to life. And this morning, I found it.

I was writing my morning pages–the “brain data dump” I try to do every morning. Sure enough, “more things I have to do” kept popping up as I wrote, and I dutifully added them to today’s ever-growing list. It’s already so long, I couldn’t possible complete the tasks in a week, let alone a day.

With a big sigh, I started to prioritize my tasks. What could wait? Which ones were more important? Which IS more important–the ones about my family? The ones about the latest foster puppy? The new open studio tour I’m working on? Cleaning my studio so I can HAVE an open studio? What about my upcoming surgery? Should I focus on getting healthy? What about my phone date with Lyedie this afternoon? (You can read more about integral coach Lyedie Lydecker here and read my article about her here.

Ah. Lyedie. What was that she said about time?

It’s not about priorities. It’s not even about balance–balancing family time with art time, friend time with exercise, pet care with health care.

It’s about awareness, and intention, and engagement.

For me, it’s about crafting a whole life. Seeing, learning, participating, growing. Not sideways(sigh), but inside-ways.

That’s when it hit me. What my to-do list really is.

It’s a travel guide for my life.

It’s not an AAA road map. It’s a list of possibilities.

Priority be damned.

Some of these tasks aren’t high priority. But they also won’t take much time or effort. Or I can do them on my way to another, “higher priority” task.

Some are totally unimportant. But I like doing them. They look like work, but they are actually fun.

Even some of the most important ones aren’t necessarily time-sensitive. They’re big, but they can wait. And sometimes, they can’t happen until other smaller, simpler steps are taken.

But what really blew me away today was thinking about the unimportant, quick, not fun, actually dreaded tasks on my list from a week ago.

It involved picking something up from a person I’ve had totally negative encounters with. This person is sarcastic and resentful, in a job they hate and not getting the recognition they feel they deserve.

I thoroughly dreaded the pick-up, and had to force myself to do it. Actually, I did it first because I wanted to get it over with.

I decided to be my higher self for just a few minutes. I said I was sorry for the circumstances behind their donation.

And the walls of anger came tumbling down.

I’m sorry to be so circumspect, but want to protect their privacy. Let’s just say that I saw another side to this person, a totally different aspect of their life that blew me away. They opened up to me, sharing their sadness and joy, their dreams and hopes.

It turns out I was able to speak to that in a way that encouraged and supported them. I gave them the small thank-you gift I’d prepared, and they were delighted and grateful.

Now, the point here isn’t that all people (okay, almost all people) have an inner beauty, if only we knew where to look.

The point is, this was an item on my to-do list I’d dreaded. And it was actually a door into something powerful and profound.

There was a connection, a reconciliation, a new way to interact with this person in the future.

And it all came from a place I never could have predicted.

Now I’m sitting here with that same to-do list.

It looks different. It doesn’t seem to fill me with as much anxiety. Time doesn’t seem like a upside-down bottle of sand with grains running out the bottom.

It looks like a travel guide to a mysterious, exciting and beautiful new country, a country I’ve wanted to visit all my life..

I DID IT MY WAY

What with the big show I do in August (9 days, people–please remember that when I’m slow with your special orders!), and getting my daughter off to graduate school (first time she’s been too far away to visit) and then vacation (I did nothing for six whole days), I fear I’ve sadly neglected my blog.

I felt it, too. The guilt. Heck, I didn’t even do my morning pages. Didn’t keep up on Facebook, either.

This morning, I had an extra fifteen minutes, and pondered what to do with it. Check my email? Sure!

But then I realized I miss writing. I may drag my feet about it, but it’s like fun exercise–I always feel better after I do it.

So rather than waste time looking for my current journal, I simply started another one. (Because of this coping strategy, I often have three or four journals kicking around at any given point in time.)

And of course, I started off pissing and moaning about what an awful person I was for not writing for the past five weeks.

And then I stopped. I looked at what I’d written:

I haven’t written in…months.

And then I wrote:

So what?!

I’d made a choice, every day. Write….or go to the beach. Write….or go out to breakfast with my husband. Write…or sleep in. Write…or pick up Meg and go ride horses.

I did not choose to write, every day, for five weeks. That’s all.

Do I regret any of those choices? Not a bit.

Eventually, I miss writing. I restructure my day to allow time to do it. Or I suddenly have something to say, and drop everything to get it down before I forget. (Dear readers, you have no idea how much wisdom I’ve had that has simply blown away in the wind of my busy-ness like so much lint.)

What helped me get here today was this post on time management (NOT) by Danielle LaPorte, whose blog WHITE HOT TRUTH is one of my favorite reads. I’d long given up trying to be super-productive–lost my mojo a few years ago–but I hadn’t given myself permission to not feel guilty about it. When I read her post, I laughed out loud in relief.

Most of our choices are simply that….choices. Yes, there are good choices and bad choices. But it’s not always so clear which are which.

Work in the studio, or blow it off to have lunch with a friend? If you are honoring your art, and fiercely protecting your creative time, then perhaps the former is the right choice for you today. And maybe that friend is annoying, and always leaves you feeling vaguely unsettled.

But perhaps something says you need to honor your friendship today. Maybe your friend needs some love and support. Maybe it’s you who needs the love and support. (And hey, maybe, like me, you’re the annoying friend.)

Different times, different goals, different stages of life call for different choices. The sooner we allow ourselves to simply be who we are, today, the happier we can be.

So instead of a to-do list today, I simply set some priorities. I had three pages of writing with a great idea for an article. Done. I thought of all the ‘have-to’s’ I have to today, and picked the one that keeps coming back–the new design that’s just right for a store that’s waiting on some new work from me. There’s a friend who’s special order just keeps popping into my mind. I’ll work on her piece today. And I’ll make the phone call to another friend whose need is greatest, and make time for her.

But the first thing I did this morning, after my morning pages, was my favorite.

I went riding.

The first frost of the season killed off most of the annoying bugs. The sun was brilliant, but the morning was cool, perfect riding weather. I had unexpected (and welcome) company on my ride. My muscles are sore–I’m finally healing after a back injury last fall, and foot surgery this spring–and it feels good to be sore from riding. From doing something I love.

I feel…..

happy.

My blessing for you today:

May you choose for yourself today, the thing that will make you the happiest.

And may you have many opportunities to do so.

N.B. In the interest of full disclosure, I did write my column for The Crafts Report. And I did my columns for the Fine Art Views newsletter. And I wrote several times to my son, who moved out two months ago (to a house two blocks from here.) And I kept up on some crucial emails.

So, yeah, I wrote. But isn’t the point of this column still a good one?

LET’S NOT DO WHAT WE OUGHT, BUT WHAT WE WANT

This article originally published on Sunday, March 30, 2003
The advice still applies.

Let’s NOT do what we ought, but what we want

A cry for help appeared on a list serve I subscribe to. An artist gave up painting for years. She’s now determined to take it up again. Unfortunately, all her paints are so hardened in their tubes, they are almost unusable. Can anyone tell her how to salvage them??

I’m not sure how welcome my advice would be, but it’s clear to me the universe is sending a message here, loud and clear.

BUY NEW PAINTS.

What a huge obstacle she has overcome! The urge to paint again is wonderful, and I wholeheartedly tell this artist to go for it.

But the artist is already stuck again. “I can’t paint until I fix my paints.”

Where have we heard that before?

Well, I used to hear it every day. And sometimes, when I’m down or overwhelmed with the simple problems, I still hear it:

“I should do the laundry first.” “I really need to run a few errands first.” “I’ve got to get this mailing out this week–I’ll work on some new art ideas later.”

Sometimes it feels like my passion for my art, the work of my heart, is the last thing I take care of.

To that renewed artist, I’d say….

Maybe those paints are ruined for a reason.

Maybe the universe is sending a message here. You can paint again, it says, but maybe it’s time to really start anew.

Here’s a powerful thought: Maybe you don’t have to do penance by fixing those tired, dried-up old paints.

Maybe the message is, “Go out and buy wonderful new paint. Buy some of your favorite old colors, but try something different, too.”

Maybe it’s time start fresh with new ideas, new inspiration, maybe an entirely new direction.

Maybe it’s time to play with colors again, to regain the same sense of wonder and excitement when you first began to paint. And then to move ahead in a different way. Forge a new path.

But to do this, you need to get rid of everything that held you back the last time.

You have found your inspiration to paint again, and you’re determined to really set aside the time and energy it deserves. And that means not wasting time and energy working to revive dead paint.

What a lesson for me today! I’ve been sitting in the middle of an overwhelmingly messy studio, bemoaning the fact that I “should” clean up before I get back to work. Then I get the note about dried up paint. Sometimes what is easy to see in others is what I need to see in myself.

Maybe it’s really okay to just jump right into making something today, messy space notwithstanding. Maybe it’s okay to do a little cleaning up after I have fun.

Hmmmmm… Okay, I’m putting away the dishcloth now!

HOW TO BE MORE PRODUCTIVE Part 2

Part Deux in how to raise the art of procrastination to a fever pitch, my column in yesterday’s Fine Art Views. Enjoy!

HOW TO BE MORE PRODUCTIVE Part 1

Concrete advice on how to get more done in a hurry, with my tongue placed firmly in my cheek, published Thursday in the Fine Art Views newsletter.

One of the necklaces on exhibit at the Sharon Arts Center this month.

COUNT THE HOURS

A reader left a comment yesterday on my LESSONS FROM HOSPICE Part Deux essay. Only sixteen hours of the last year could be devoted to art due to family circumstances.

Now if sixteen hours is all you got, that’s a lot.

Here’s another thing to consider….

Months ago, I read an essay (and I apologize from the bottom of my heart that I cannot remember where I read it) on writing.

The author was working on a book project. At first, they tried to write whenever they had a good chunk of time. Over the course of a year, that came to a handful of days and half-days, and something like 10,000 words. Sounds impressive.

The next six months, they resolved to write for twenty minutes a day, no matter what.

In three months, they wrote 50,000 words.

That stopped me in my tracks.

Yes, some projects take a depth of concentration, a certain amount of time.

But others don’t.

So two possibilities are open to you:

Work in smaller time chunks.

Or….

Work on projects that don’t demand that total immersion. This is the time to work on sketches, samples, smaller works or simpler pieces.

I thought I didn’t have enough time to write and post this today. And for sure I don’t have time to do a deep editing.

But I started anyway, and this is how far I got in ten minutes.

How did I do? 🙂

WE CAN ALWAYS USE ANOTHER HERO Part Deux

A visitor read my essay on being a hero. But, she asked, between babies and butterflies, cleaning and cooking, finding time for her partner and every else in life, how the heck do you find time to paint??

For Crystal: I feel your pain, and I remember those days. It ain’t easy, and I never said it was.

You are absolutely right. Those days when our children are young are so fleeting. It seemed endless at the time, but when I look back, I am amazed those tiny children are now young adults. As someone said, “The days are long, the years are swift.”

I chose to help them find butterflies, too! In fact, I did, over and over again. Time spent with your children is never wasted time. Even today, I hardly ever miss a chance to hang with my daughter, or spend some time with my son. When my husband says, “Do you wanna go for a walk?”, I rarely say no.

I get pretty lax about my work time in the studio, too. A friend in need, a bouncy dog on a beautiful sunshine-filled day, the giant dust bunnies under the table (oh, heck, I’ll be honest, all over the house) and there sits my latest project, taking a back seat to “something more important”.

But not for long.

It’s not about how much time you can spend in your studio. It’s about spending SOME time there. If all you can carve out is an hour every other week, then that time should be sacred.

It’s not about waiting til you have MORE time. That never comes. We all have our stuff. If it’s not our kids, then it’s a full-time job, or a more-than-full-time job, one that sucks up our evening and weekend hours, too. Or its other family issues–aging parents, a loved one with cancer. A flooded basement, a surprise visit from the in-laws, a party to prepare for. To quote Gilda Radner it’s always something. It’s recognizing the teensiest bit of time you can give yourself is precious.

It’s not about giving your all to one or the other. It’s about giving something to both. A wise woman once told me, “A woman CAN have it all. Just not always at the same time.”

And there is no simple, one-size-fits-all solution. Even when you find something that works, it can change in an instant.

I was very fortunate. I had a husband who fully supported my desire and worked with me to make it happen. A partner who recognizes your right to have space, and time for yourself, is a true lifelong partner. (You’d do the same for him/her, right?)

The first thing I needed was a place, a space, no matter how small, for my own. For MY projects, for MY supplies. Where I could shut the door when I left it, and know everything would be ready to go whenever I returned. No matter when that was.

We talked about how we could make that happen. The solutions changed with each child’s milestones, with our income, with our growing awareness that both of us needed this.

I used attic space behind a bedroom for a studio, working an hour or two the two or three mornings a week my daughter was in preschool. That handful of hours felt like a bit of heaven.

When my son was born, eventually he needed that room. I rented a small studio outside our home. (It was a very cheap studio!)

As they grew older and spent more time in school, or with their friends, or on their own activities, that was my chance to work more regularly.

Finally, we moved to a larger house, and the old attached barn became my studio.

Having a circle of supportive friends, who truly see you as an artist, and who remind you of that when you can’t remember, can be a life-saver. They hold your vision for you until you can carve out a little time for yourself. You’d do that for them….right?

My point was, if you would make that effort for your child, for your partner, for your friend…why wouldn’t you do it for yourself? Just a little.

And even when things get too crazy, don’t just don’t drop your dream and walk away from it forever. The hole in your heart, and your spirit, will remind you of your loss every single day.

That is not a good message to send to your kids.

Try to find a way to keep even a little of that dream visible in your life.

And never give up trying to find your own way to make that happen.

NEW COLUMN AT Fine Art Views!

Wonderful news! In addition to my column at THE CRAFTS REPORT magazine (scroll down to my regular column, “Craft Matters”), I have a new writing gig!

I’ve just accepted a position as a regular contributing writer for the Fine Art Views Newsletter, a newsletter with almost 11,000 readers.

It’s a free daily newsletter packed full of tips for making, marketing, exhibiting, teaching and selling your art.

They’ve reprinted several of my articles in the past, such as this one on LEAVING YOUR TRIBE. Now I’ll be contributing on a regular basis–every other Thursday to start, perhaps more often if I get organized. (Don’t get your hopes up, but then, anything can happen….)

I’ll be sure to post a link to their newsletter when they run my stuff. Be sure to add lots of comments about how wonderful I am how helpful you find my articles. If I have to resort to bribery, I will.

Oops, you didn’t hear me say that!!

TIME LIKE A RIVER

Two weeks ago, a switch got flipped in me.

I realized I’d become a couch potato again. (Another injury side-lined me in martial arts.) I went on a healthier eating plan and ramped up my exercise regime (which had dwindled away to “not much” the last few months.)

I knew this before then. But I decided to really do something about it.

I’ve been wondering why it took so long to simply start eating better. We all the know the benefits of working out and eating more veggies. Why do we put it off?

Because it just seems like a huge commitment. We’ve all known people who are relationship/commitment phobic. Well, I am diet-and-exercise/commitment phobic.

For me, the diet road is a long, dusty, boring highway. It seems to stretch on forever, with no fun food in sight. Saying no to a burger when you eat out. Choosing fruit instead of peanut butter fudge for a snack. Foregoing General Tsao’s chicken for hot-and-sour soup and some steamed rice.

Choosing that road seems like a very big deal. Not a very enjoyable one at that. One that will last a long, long time. (No more Ben & Jerry’s New York Super Chunk Fudge ice cream? Forever??)

And regular exercise is the same. Choosing years and years of swimming, walking, Pilates, lunges, weights. All that time to switch into workout clothes (instead of getting dressed once for the day and staying there.) All that time to walk somewhere (instead of just jumping in the car and driving in five minutes. And ending up running one errand instead of six.) Washing and drying my hair after a workout or a swim (which takes forever once your hair gets beyond a certain length.) Getting sick after snowshoeing because it’s so damn cold in January, in New Hampshire, for any exertion that makes you breathe deep and hard.

Did I mention I’m allergic to chlorine, too?

Making a commitment to actually start that journey just seems like too much. It’s much, much easier to say, “I’ll start tomorrow.” Or next week. Or after New Year’s.

Which never really happens.

I keep seeing that bumper sticker, “One Day at a Time”. Well, I get that, but it still didn’t help much. Seems like one very long hungry/achey/sweaty/coughing/itchy day after day after day….

Til I had a revelation this week.

Time is like a river.

Not an original idea, I realize. But the usual metaphor is we cross time like a river. And it’s never the same river twice, since “different” water is flowing each time we cross.

Nice image, but not helpful for starting that new practice.

But what if we are standing in the river?

Facing upstream.

And time itself is moving all around us. Constantly flowing toward us, and around us, and past us, as we stand.

There is only the power, the energy, the beauty, the potential, the miracle of a brand new day coming to us.

We don’t move through it. We inhabit it. It flows to us.

And all we have to do is deal with the water that engulfs us this day.

Then there is no long highway to walk. No exhausting effort to make day after day. Only choices. Plucking a different option out of a stream of possibilities.

I don’t know if this is making sense or not. I know it baffled my husband when I tried to tell him about it. “Sounds like that movie Ground Hog’s Day“, he said.

To quote a Wikipedia entry, “The main character (played by Bill Murray) is forced to relive the day over and over again until he can learn to give up his selfishness and become a better person. In popular culture, the phrase “Groundhog Day” has come to represent going through a phenomenon over and over until one spiritually transcends it.”

“No, it’s not like that!” I protested. “It’s not punitive. It’s not repetitive. It’s…opportunity. A new beginning, every single day. Tomorrow doesn’t exist. Yesterday is gone.”

It’s like we don’t have to go to it. It comes to us. Very hard to explain….

But suddenly, the choices I make today seem a little easier.

ps. This Wiki entry has a list of the ground hog’s prediction results for the ten years. And a good explanation for why spring always comes six weeks after Ground Hog’s Day, whether it’s sunny or not. (I’m feeling very smart because my husband didn’t know this.)

pps. Is this too Zen today? If so, just go eat a salad and worry about it tomorrow.

ppps. I just swam for an hour.

CLEANING THE ATTIC #20: Where Do You Use It?

Well, I thought I was done with this series, but self-discovery continues…

I’ve heard this tip before. But when I actually applied it, it’s amazing what could be moved out of my studio.

Do you actually use what’s stored in your studio, in your studio?

Here’s a great example. I sometimes overdye the fabrics I use in my wall hangings.

I have quite a collection of dyes, special fabric detergent, dye fixer, etc. All of these were stored in a little two-drawer unit on a counter top in my studio.

During the final cleaning frenzy before my Open Studio, I realized (duh) I don’t actually dye fabrics in my studio.

I dye in an upstairs bathroom, or in the laundry room.

Fortuitously, I had just cleared out my laundry room. I knew my supplies would fit in there on a newly- emptied shelf.

So I moved it all up there. The storage unit fit perfectly on the shelf. (Another “duh”. After all, they were part of the same storage system.)

A small change, but huge in so many ways.

I now have half a counter top available for my new Lortone rotary tumbler I bought from Santa Fe Jewelry Supply earlier this year. A more efficient use of space.

My dye supplies, tools, and to-be-dyed fabric are now all stored where I use them. What a time-saver!

Look around your work space. Is there something there that just doesn’t belong?

CLEANING THE ATTIC Tip #10: What’s the Point?

As I mentioned in yesterday’s post, one of the hard things about letting go of something is remembering how much I paid for it.

And every time I mention that, someone suggests I sell the item on Ebay. Or take it to a consignment shop. Or have a yard sale.

I decided not to do those things. In the long run, it really isn’t worth it to me, for several reasons:

1. The time involved.

Learning to do Ebay effectively takes time. And brain energy.

Silly as it seems, I’m still not that comfortable with a digital camera. I have no idea how to upload images. I know those are skills I have to learn eventually. But stopping to learn them right now feels distracting to my de-junking mission.

Someone ran me through the process of selling on Ebay, and it’s a lot to come to grips with. I completed one auction. I couldn’t believe how much time it took up.

It takes time to decide what’s really worth selling. Time to describe each item, time to come up with my terms, time to package each item for shipping, time to run it to the post office. Time for the auction to run its course. Time to respond to customer questions.

If the item doesn’t sell, I have to decide once again whether to relist it, hold onto it again for another auction, or give it away.

I end up making lots of decisions about each individual item.

Same with a consignment shop. Time to figure out what they’ll take and what they won’t. Time to haul it to the store (usually by appointment.) Time spent determining a price. Time to haul the unwanted stuff back home, and to decide what to do with it again.

When an item sells, usually you can expect to get about 25% of the retail price (depending on its condition and desirability). If it sells. And if the store doesn’t have to further reduce the price to move it.

Whatever doesn’t sell, guess what? You have to take it back (unless you give them permission to dump it or give it to charity.)

Same with a yard sale. It takes time, time, time, to gather, tag, store, set out and sell each item. And then dispose of each unsold item.

Time, time, time. Time I’m not spending directly on my art.

Which brings me to the second reason:

2. What is my focus?

We hear over and over, what you pay attention to, will flourish. Well, I want to pay attention to my art, not my stuff.

Is all this extra time spent relocating my stuff for money really moving my business and art forward effectively?

I would rather move this stuff on and get back to making–and selling–my art.

Nicole Caulfield, the artist who walked me through an Ebay auction, sells small works of art there called ACEO. The time spent using Ebay directly helps her art business. It might be worthwhile exploring Ebay if I intend to sell my work there. But I don’t, for now.

The last reason is more subtle. But it helped me the most.

3. Giving helps me emotionally and spiritually.

The donations I made to the Sharon Arts Center “yart sale” helped them raise funds for new programs. It helped other artists who could really use those supplies. And it helped me. I got a tax deduction, equal perhaps to what I would have made at a consignment shop or yard sale.

Giving books to our public library’s book sale helps them raise money for new books. And other people get to read my books. I get to make space for new books! (Ohmigod, I can’t believe I said that!!!)

Donating to Planet Aid helps others around the world, donating to Project Share helps local kids have a good Christmas, donating to Freecyle creates good karma.

Many of these items I’ve been holding on to represent dreams I used to have. But I have new dreams now.

Letting go of your old dreams may help someone else’s dreams come true.

A friend once told me, “Sometimes when we pray, we may feel our prayers aren’t being answered. It’s because we haven’t made room for them. We have stuff blocking the way. The answer can’t get through.”

I think about that a lot. Lots of things can get in the way.

Junk. Hanging on to old dreams. Getting caught up in recouping money from our past mistakes.

Need one more reason to move it all on quickly?

Making room for your prayers to be answered may help be the answer to someone else’s prayers.

HALF OFF (NOT!) Know When, and When Not to Discount Your Work

I was at a party recently where some of the guests knew I was an artist and others didn’t. A lively discussion ensued about the upcoming League of New Hampshire Craftsmen’s Fair. You can see the new work I’ll be selling at the fair here.

One person, who didn’t realize I was not only an artist but also exhibiting at the fair, exclaimed, “Oh, the real reason we go to the show is to get great ideas and then come home and make it ourselves!”

Fortunately, I’d only had one glass of wine, so I merely replied, “Well, we’re kinda hoping you’ll actually buy something from us, too.” She looked confused, and to her credit, later (when she realized I was an exhibitor) she was a little embarrassed.

I will save for another day my rant about people who think the reason we pay thousands of dollars to do that show is so we can pass on our great ideas to crafters for free. (Buy a book, fercryin’outloud!!)

Another person who had followed my work for years (but never purchased), said she didn’t want to go all the way up to the fair. Could she come to my studio? I told her there was an Open Studio Tour by the League in November, and my studio would be open then.

“I don’t want to wait that long! Can I come sooner?”

I wanted to explain that it was really hard to stop working for an hour or two while a casual looker came and hung out. In reality, I’ve come to realize that most people never really show up anyway. So I just demurred and said that would be fine if she called first.

“Good! I don’t want to pay that store mark-up anyway!” she said.

This is a test. Good reader, what is the correct response to this statement?

1) “Oh, sure, I’ll give you my wholesale pricing!, because you’ve been such a good customer!”

2) “Sure, bring all your friends, too!”

3) “Uh, well, no, but maybe I can give you a little discount.”

4) “Actually, my retail prices are the same whether you buy work from me or from the galleries that carry my work. But you’ll get to see a lot more designs and my new work!”

5) “Hey, how about them Red Sox?!”<

If you answered #4, you are a professional artist behaving like a grown-up.

If you answered #5, you’re probably from New England (but not New York.) If you had said, “How about them hapless Red Sox?” you’re probably from Massachusetts.

What’s wrong with the first three responses?

Choice #1 is wrong on several levels.

First, offering the public wholesale pricing is the fastest way to kill every single relationship with any store/gallery/catalog company you ever deal/hope to deal with. You are totally undercutting their efforts to represent you and sell your work.

And yes, they will find out. It’s a smaller world than you think.

Second, this person isn’t even your customer. Why would you reward someone who refuses to pay your (fairly) priced work at retail?

Third, if you decide to ignore points one and two, and if the person actually buys something, you will have a new “customer” who will now expect to buy from you at wholesale forever.

And they will tell all their friends about it (because we all love a deal, and we all love to tell everybody about our deals.) They will brag about the work they got half-off. They will tell how much they saved.

Soon the people who bought from you at retail (or your stores) will hear about it. They will not like the fact that you undersold your work to someone who simply asked for it. They will feel like idiots for paying full price. Wouldn’t you??

Now you can see that choice #2–encouraging them to bring even more people to buy wholesale–makes the matter worse, faster.

Ditto choice #3. Again, why reward someone who has never bought from you before? Doesn’t it make you mad when your favorite magazine offers great deals to new subscribers? How about rewarding us loyal, repeat subscribers?? Same thing. If you decide to ever offer an incentive, reward the people who already collect your work and/or have supported you early on.

And be forewarned that if you offer a discount, many people will assume that discount is forever. (Human nature at work.)

And because it is human nature to go to shows for inspiration, and to enjoy a bargain, try not to respond harshly to people who speak thoughtlessly thus. Keep your head, don’t take it personally. It is an educational moment. Simply explain why you cannot do that and move on.

Most people will do better when they know better. If not, they aren’t my customer anyway.

Bottom line–you shouldn’t feel like you have to bribe people to buy your work. It should be fairly priced to begin with. Offer discounts when people buy well–when they buy a lot of work. If they spend over $x or buy multiples, offer a discount on one item, or offer a free item. They should get something after they’ve given you something–their hard-earned money for your beautiful work.

Make work you are proud of, and don’t be afraid to be paid for it. Believe your work is worth the price you’ve set. Stand by your prices, and don’t sell your work, your retailers or yourself, short.

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