There are no “instant cures”, just building good, daily habits.
(6 minute read)
Another insight gained at the independent gym program at my favorite physical therapy facility.
On Monday, I overheard a conversation between a physical therapist and a client. I immediately thought, “Ooooh, that would make a good column!”
Yesterday, I couldn’t remember an important part of the “lesson”. I didn’t intend to go to the gym today. But then a) I found an article that related to a something the PT had said on Facebook, and b) I realized if I followed my own advice, I would go to the gym, deliver that newspaper article, and ask them for that lost component.
So here I am, with my exercise in for the day and a clear conscience, sharing the wisdom I overheard, get the “missing piece”, and share how it relates to our art biz.
The client in question felt 100% better after a few therapy sessions, and wanted to know why they had to come back in several months for a follow-up evaluation. The therapist replied, “Because during the actual therapy sessions, we work to a) alleviate your pain, and b) restore your range of motion. Then we provide you with follow-up exercises to help you strengthen the muscles involved. That can only take place with sustained healthy practices, i.e., actually doing those exercises!”
“But”, they added, “In 99% of our follow-ups, we find people don’t do those exercises. They don’t make time, or they forget, or feel fine and think they don’t have to do them anymore. And the problem comes back all too soon.”
That’s why they recommend clients who have finished therapy either fully commit to their exercise program, or sign up for the facility’s independent gym program. There, the PTs can monitor our progress, offer corrections if we’re “doing it wrong”, and adjust our plan as we improve. This is why I’ve maintained my gym program for over 5 years now, and made many new friends with the staff, and with other clients as well.
And if you’re a writer, like me, you can also gain incredible insights in our own “work of the heart”.
Here’s what occurred to me in that moment:
If we love what we do, and we’ve found our audience, and our work is selling like hotcakes, then clearly we’re doing it right. We can just keep doing the same thing, because it’s working.
But if we haven’t found our happy work/life/art/income balance, we may need to seek help to put that together.
When we either don’t love what we do (because we’ve focused purely on what sells vs. what makes it worthwhile emotionally/spiritually… when we haven’t found our audience… when our work isn’t selling….
Then it feels like we’re doing it wrong, or we’re simply not good enough. THAT is painful indeed!
If we improve our range-of-motion, if we reach out, step outside our comfort zone, then the pain begins to ease. We take classes to improve our skills. We explore ways to share our work in the world, so our audience can find us. We learn how to price our work, how to find the venues—shows, galleries, sales from our website, etc.—that will work for us.
But if we don’t strengthen our commitment to those strategies, if we don’t make that a daily practice, if we don’t regularly commit to marketing, practicing, connecting through our powerful story….
Then we’ll be back in the same place before long, wondering what the heck we’re doing wrong. Fretting about why it never seems to get better.
Just like our work techniques can’t get better unless we practice, practice, practice, we can’t keep our momentum going without commitment to our long-term goals: Finding our venues, finding our audience, and telling our story in ways that deepen our connection to potential and current customers. And to keep our commitment strong, we need to create daily practices (or at least weekly practices!)
It can be hard to create that momentum. We never know what “practice” will gain us the best results, or how long it will take. I’m here to tell you that just when it feels like our routine is ‘perfect’, life will intervene with another crisis, obstacle, challenge, or inconvenience. That’s life.
And yet…even without these distractions and setbacks, most of us (being human) “forget” to make time for even those simple things that will build our strength. We tell ourselves we don’t have time… (I finally realized that telling myself I “don’t have a minute” to floss was ridiculous. Once I had that insight, my new daily habit was solidly in place.) We say we did it for a while, but nothing changed. (We didn’t do it long enough, or perhaps we were doing it wrong.)
Our personal challenge, every day, is to just keep trying. To get back on the horse when we fall off. To persevere. To become resilient. To keep hope in our hearts. To keep moving forward.
What is something you can do regularly? Going to your studio and making your work, yes! But what else?
I have an “obligation” to write at least one column a week. I missed my deadline several years ago, with a bad habit of waiting until “the last minute” to turn in my column. My column didn’t run at all. I was so embarrassed, I’ve never missed one since. Knock on wood! Yes, I have an hour a week to write, and edit, and sometimes even to “illustrate”. I’m better at being early, or letting my editor know ahead of time if there’s a good reason I can’t hit my deadline. I don’t want to be a “problem” for my editor, nor my audience, ever again.
I sign up for the open studio tours and other local events that help build my biz. Recently, I did a small local, indoor show that only drew around five people last year. This year, I decided not to do it. But the host had featured my artwork in their marketing, so I felt I had to. And guess what? It was hugely successful! Tons of shoppers, and great sales for me. One customer said, “I saw your work last year at (some event) and I couldn’t stop thinking about it all year!” (Yes, they bought something for themselves, and two gifts for friends. Proving that art events aren’t always about making money TODAY.) So you can bet I’ll be doing that show, and others, in the years to come.
I strive to post something about my work regularly on social. I fail miserably, but I do enjoy it, and I just have to commit to doing it regularly. When I do, it’s so gratifying to hear the responses.
And I am committed to finding new galleries, soon, that might do well with my work, for me and for them.
What is a daily/weekly practice you can focus on with YOUR work? Don’t wait for New Year’s resolutions! Most of them are way too big in the first place, impossible to put into motion. Start by what you can accomplish in a few minutes, today. And tomorrow. And the “tomorrow” after that.
Share your own daily practice that helps your heart, your art, your story become stronger! I’d love to hear it, and I bet others will, too!
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