UPSIDE-DOWN THINKING

Luann Udell shares what a difference a change of perspective or point of view can make
Luann Udell shares what a difference a change of perspective or point-of-view can make

Upside-Down Thinking

This post is by Luann Udell, regular contributing author for FineArtViews. She’s blogged since 2002 about the business side–and the spiritual inside–of art. She says, “I share my experiences so you won’t have to make ALL the same mistakes I did….”  For ten years, Luann also wrote a column (“Craft Matters”) for The Crafts Report magazine (a monthly business resource for the crafts professional) where she explored the funnier side of her life in craft. She’s a double-juried member of the prestigious League of New Hampshire Craftsmen (fiber & art jewelry). Her work has appeared in books, magazines, and newspapers across the country and she is a published writer.

Sometimes a change of perspective, another point-of-view, another pair of eyes and ears, can challenge our assumptions, and help us through a sticky spot in life.

I have several mannequins in my studio, aka “dress forms”. Most are vintage, which means they are a size 0. I try not to be in photos where I’m standing too close to them.

I use them to display some of my larger, bolder jewelry, especially the series I call “shaman necklaces”.

Unfortunately, one has gotten very wobbly over the years, lurching and leaning at odd angles. I try to prop it up against a solid surface, and hope it doesn’t slip at an unfortunate time—say, when someone who’s had one too many glasses of wine tries to hug it.

Several times, I slipped the body part off its stand, trying to figure out how to make it more stable. Finally, during this last studio move, I took the base apart to see what was going on.

The base consists of four “feet”, with a threaded rod standing in a hole in the base. There’s a large nut underneath that, when tightened, would secure the rod more firmly to the base.

“I can do that!” I thought, and made a note to bring an adjustable wrench in.

But the nut was slightly rusted. The wrench couldn’t budge it. Now what??

I could put some WD-40 on it, or borrow another wrench, or ask my husband  or a neighbor to do it for me. But it would mean another trip to the hardware store, or the garage, or might come across as an imposition for my neighbor, whatever. I just felt stuck. Maybe I should just sell it, or move it back to the garage, until I die and the kids come to settle the estate and clear out my studios and come across the mannequin and everyone silently thinks, “What the h*** was she thinking??!!” (I keep telling my kids that when I die, they can just invite the public into my studio/storage places, tell them to fill a bag and charge $50/bag.)

Today, I took one last look at the stand.

And that’s when I realized, if, instead of trying to twist the bolt further UP, I could unscrew the threaded rod FURTHER DOWN.

I tried it. It took 10 seconds. And it worked!

Now I’m a little embarrassed I didn’t think of that sooner.

Except, you know, I immediately thought, “What a great article topic!”

So many of us have been brain-washed encouraged to think there is one way to make art. (2D or sculpture, that’s it.) And the paints have to be oil, and the sculpture stone or bronze.) We’ve been told there’s one way to get it out into the world: Getting into that great gallery.) We’ve come to believe there is a secret way to market our work, and we used to think the only way to do that was an ad in a prestigious art magazine.

Many artist believe “our art should speak for itself”. Our studios should look “professional” (whatever that means) and be neat and tidy, and only our very best work should be on view.  We often believe that if everybody else is painting rusty trucks, well then, we should paint that, too!

We believe that our artist statements should sound brilliant, and heady, that our audience is mostly interested in our process, that our resume is our most valuable credential, proving we are indeed, a “real artist”. Hey, we went to art school! We studied under that famous artist! We took a workshop with all those other famous artists! We got into that prestigious gallery, show, exhibition! It says so, right here on page 6!

We are bombarded daily with offers of information, knowledge, and strategies for how to make a lot of money from our creative work. Er, for a price. Sometimes a very high price.

If we switched this upside-down, what would it look like?

There are a million ways to bring something beautiful, meaningful, and/or powerful into the world. We have a vast array of media and vehicles to choose from.

Yes, a healthy relationship with a good gallery can work small miracles in growing our audience into passionate collectors. But it’s not the only way to go.

Maybe your art can speak for itself. Mine does, in a way. People tell me that all the time, that they can sense the power.

But unlike the actual cave of Lascaux, I’m here today to share my story. Over the years, that’s created a beautiful connection between my work and my audience. I’ve grown to love telling my story, and I will keep telling it until I can’t. It’s my only chance in life to tell it. I’m sure those ancient artists of the distant past would love it if they could share their true story. But they can’t. Telling our story does not automatically destroy the power, nor the mystery, of what is in our hearts.

Art school can be a wonderful experience, and a resume can “prove” we have accomplished great things in our art career. But a resume is really to reassure ourselves we are who we say we are. And to show other artists who believe in credentials. And to reassure collectors who don’t trust their own judgment on what speaks to them, and what isn’t worth their investment. Art schools are great for many students, but toxic to some. And not everyone can go to art school, and many don’t even want to. I’m glad I didn’t go. I would not be the artist I am today. Period.

Re: workshops with famous artists….I get that a great teacher, and a great workshop, is a wonderful resource. But half the time I don’t recognize the artists mentioned, and it certainly doesn’t alter my perception of someone’s work.  I understand taking such a workshop. But why brag about it, or use it as a “reference”? Yes, I know some of those famous artists only take the better students. But unless they’ve written you a letter of recommendation….You may be one of hundreds, or even thousands of people who studied under them. Quick, name an artist who studied under Michaelangelo!

And our artist-y studios? A few days ago, I met another artist in my new location. Their studio was very small, and spare. There were a couple works in progress. As we talked, they shared where they teach art, the group ventures they participate in, the people they’d taken classes from, their subject matter, etc. I asked them if they were going to participate in a big bash event coming up next month, a full day’s event with music, open studios, wine tasting, festivities, and thousands of people expected.

And they said no.

I asked why not. They spread their hands, indicated their space. “It’s not very impressive,” they said. (They had seen my studio and were very impressed.)

I said these thoughts to them:

My work takes several media, I’m a hoarder highly-evolved hunter-gather by nature, and consequently my studio is really dense. But not all studios are.

I told them their work was lovely, and that they were chatty, funny, and easy to talk with. “People will love talking with you!” I said.

I told them that their subject was one that would appeal to many people, and the steps involved (there was a photograph, an enlarged photograph, some small studies) would fascinate visitors.

I said I did not expect to sell anything, simply willing to invest in introducing my work to as many people as possible. “It’s not about who comes by, it’s about who comes back.” My only goal is to sign up as many genuinely-intrigued visitors as possible for my mailing list.

Finally, I said, “A wise mentor told me years ago, ‘To the general public, you artists are the people who ran away to join the circus!’ People are curious about what our lives look like. Many people dream that they could do what we do. And your small, intimate space will a) let people see that you don’t need a huge space or tons of supplies to bring art-making into their own lives, and b) may encourage a fellow budding artist about what can be accomplished when we dedicate a little bit of space, and time, to our work.”

And that’s one of the “purposes” for making our art: To inspire others.

I think I convinced them they really weren’t “less than”.  They seemed happy!

Upside-down thinking may not work for everything (I’m flying across the country again tomorrow, I want the plane to fly right-side up!) nor everybody. To each his own…..

But my newly-restored mannequin has shown me the power at looking at a “problem” differently. I hope you give it a try!

LESSONS FROM THE MOVE: Give It Time, and Take the Time!

Luann Udell discusses how to enjoy the steps along the way in our "journey"
Luann Udell discusses how to enjoy the steps along the way in our “journey”

LESSONS FROM THE MOVE: Give It Time, and Take the Time!

This post is by Luann Udell, regular contributing author for FineArtViews. She’s blogged since 2002 about the business side–and the spiritual inside–of art. She says, “I share my experiences so you won’t have to make ALL the same mistakes I did….”  For ten years, Luann also wrote a column (“Craft Matters”) for The Crafts Report magazine (a monthly business resource for the crafts professional) where she explored the funnier side of her life in craft. She’s a double-juried member of the prestigious League of New Hampshire Craftsmen (fiber & art jewelry). Her work has appeared in books, magazines, and newspapers across the country and she is a published writer.

Most things in life work themselves out.

There is a saying I learned in my hospice training awhile back: Hospice is full of recovering fixers.

The premise is, death is something that can’t be “fixed” or cured. But conditions, including the state of mind for our clients, and hopefully, for family members, too, can be healed.

I would forget this, from time to time. But my amazing supervisor was always there to walk me through the swamp of good intentions back to solid ground.

I recently read about a scientific study on happiness. To paraphrase, it said most of us hold a major goal (or two, or many) in our life, and believe we will be totally happy when we attain it.

But it turns out our happiness is increased in a big way by embracing the steps we take to get there.

If we stop to consider our journey, then the “arrival” feels even richer, and deeper.

That stopped me in my tracks.

I realized that from January 2018 to January 2019, my life has been a hot mess. Despair, sadness, loneliness, anger, frustration, and uncertainty, all had SO MUCH FUN WITH ME for thirteen long, harsh months. (I used to discount this stuff by saying, “Hey, nobody died!” until that was no longer true at all.)

In addition to all the drama, my studio on South A Street went from “I have lost my desire to create” to “Geez, this is hard” to “Dang, they sure are noisy, glad it’s ending soon!” to “WHY ARE YOU DOING THIS TO ME??” to jackhammers, sawing, smog in my studio (yep, you read that right), and demolition, to “Now what?!” to “This is really really hard!!” to “Hallelujah, I can’t believe what just happened!!” (In a good way.)

In between were tiny moments of “I am slowly but surely dealing with this move”. Of course, I started out packing with great care, but by the last day, I was just throwing stuff into boxes. Every box from this stage is a huge “Surprise!!!” moment….

Two examples of how things usually “just work out” in the end:

I’ve already written how, in his desire to have me out of there, my landlord offered a truck and two of his employees to get me moved. This saved us the expense of renting a truck ourselves, doing all the heavy lifting ourselves, and cut almost a week off the end of my move.

I had worried for weeks on how this was ever going to possibly work out. I couldn’t imagine how it could happen. I could not even visualize what I wanted, let alone expect any help.

And in two minutes, the entire problem was solved. (Well. The next 24 hours were full of chaos and mayhem, but again, it was just 24 hours!)

The second thing is more subtle.

All my furniture was now in my studio, and I had a vision of how to lay things out. All I needed was three bookcases: One very tall and skinny, one that was tall and very sturdy, and a third that was narrow-ish (under 29” wide), with two bottom shelves that were at least 15” tall. Hopefully, something that would fit in with the rest of my storage/display furniture. And it definitely had to be affordable. I also realized a table we already had that I thought would work for that third workstation was not suitable at all. Dang.

I also needed a wheeled office chair, but I didn’t think that would be hard. (Ha!)

Now, it gets complicated from here, so if you don’t have the patience, skip to the end…..

I couldn’t find any of the five pieces I needed, not even a wheeled office chair. (Was there a run on them in January??)

I searched every thrift shop and antique store around. I looked online: Facebook Marketplace, NextDoor, Craigslist. Nada.

In one thrift store known for its huge furniture collection, I found two candidates for the book shelf. But they were literally the only two items that were not for sale. One was being used for displaying shoes, the other (though it had a price tag) was being used by the staff. What are the chances?!

Fortunately, I doubled-back a day later, to my favorite thrift shop again, and found two perfect candidates for the first two bookcases. Yippee!!

But that third one was just too crazy, and much harder to find.

I finally researched “used office furniture” online, and came up with some stores that might work. But most of them were closed until Monday.

On a hunch, and in desperation, I went back to the thrift store that had the first “perfect” candidates that weren’t for sale. Maybe there was something I overlooked?

There was. Off in the book section was a medium-height cupboard with one shelf. It looked a little like my printer’s type tray drawers, but no drawers. It looked wide, but I thought what the heck? I could use it for something else. And the price? $10. (Yes, you read that right, too!) While I was there, I found a desk that might work for my last workstation. It was $15. What luck! I would come back and pick it up later.

I had to wait for the store to open on Monday. I was there ten minutes after they opened. I brought the cupboard back to the studio and it was EXACTLY THE RIGHT WIDTH. (I am now feeling “heard” by the universe.)

But the desk….. I realized it had no “overhang” to clamp on my two wonderful work-lamps. Was that a deal-breaker??

Sure enough, while dropping off a donation at another thrift store, I found a) an office chair for $5 (sensing a theme here??) and the perfect table, in the perfect color, with the perfect overhang, and extremely sturdy. It was big. It might mean rearranging my space yet again. So I reluctantly left it.

And realized that night that YES IT WAS THE PERFECT TABLE. The first choice was not only two small, using tabletop lamps would take up even more room.

So I called the store the next morning, before they were even officially open, thinking I could leave a message to please please please hold the table for me until I could get there after another engagement.

Someone answered the phone! (What are the chances??) And they said, “We usually won’t do that, but we will!”

After my meeting, we picked it up and took it out to the new studio. It fit! I simply put it in sideways to the wall, rather than up against it. It broke up the space nicely, with plenty of room to spare. (I “donated” the first table at the first store back to them. They serve a wonderful cause, and I was only out $15, after all.)

So here I am today, almost done with the set-up. (Yes, I’ll try to get some pics.)


I even found the perfect place for the dolls and puppets so critical for making my art. (Not really, but I love ’em.) 

Everything fell into place. Everything I needed, I found. Everything I found, was hugely affordable. Everything worked out even better than I had hoped.

Today I realized how wonderful I’m feeling again.

It was a year where I, I felt so drained of energy, I did not even go to my studio for weeks at a time. Even working on my art could not restore me to my happy place. That was hard.

And here I am today, realizing that this week in February is the most amazing week I’ve had in a loooooong time. (YES, successful shopping helps!)

I am restored to my better self. My studio is lookin’ good! Yesterday I set up some of my artwork for the first time in ages. I have an extra work station. I can’t believe how cohesive all the bits and pieces look, too.  I can still hardly believe I found the five perfect components to complete my studio layout, within three days.                            

                                                                    

 It’s starting to come together!                                                      I’ve actually got artwork  up!                                                                                                               And bottles. Old crusty                                                                                                                            bottles…                                             

Yesterday, my new art community had a meeting about a major event we’re having in a couple months. It sounds full of promise, and I got to watch how folks participated and interacted. It sure looks like a roomful of grown-ups!

Today the sun is out, and cherry trees are blooming. Today I realized I don’t need any more infrastructure/ or furniture. Today I realized with a bit of luck, I can be back to work by the end of the week.

As I write this, I marvel at all the things that simply fell into place, beginning with that second offer of studio space from Julian and Anna those first few days in 2019. I see the “change in perspective” that constitutes a miracle, a change that lets me breathe, and relax (figuratively speaking!). I can finally let go of the anger, angst, resentment, and fear. I am ready to embrace my new situation and my new community.

I am focused on enjoying every minute of unpacking and setting up, even those boxes full of haphazard stuff I threw together in panic. It feels good to realize not everything has to be “forced” into working. Sometimes it all just falls into place, despite our worst fears and doubts.

Today feels full of promise, and hope.

And today, I hope for you, when times are harsh and dark, to find your own beautiful moments of light and grace. Somewhere, someone wishes you well, someone or someplace has exactly what you need, and something will remind you of how beautiful life can be. Embrace it!

There is never really an end to “the journey”. But I am back to enjoying the steps along the way.

Do you have stories of things that worked out better than you could have ever hoped or dreamed? Or a goal you set that you savored all along the way? Please share! We all need to be reminded of the possibilities. Someone may simply need to hear your story today!

SUPPORT YOUR MEDIUM: People Are Listening!

SUPPORT YOUR MEDIUM: People Are Listening!

This post is by Luann Udell, regular contributing author for FineArtViews. She’s blogged since 2002 about the business side–and the spiritual inside–of art. She says, “I share my experiences so you won’t have to make ALL the same mistakes I did….”  For ten years, Luann also wrote a column (“Craft Matters”) for The Crafts Report magazine (a monthly business resource for the crafts professional) where she explored the funnier side of her life in craft. She’s a double-juried member of the prestigious League of New Hampshire Craftsmen (fiber & art jewelry). Her work has appeared in books, magazines, and newspapers across the country and she is a published writer.

 

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I have very good reasons for choosing polymer. Simply put, I could NOT do the work I do without it!

I recently wrote an article called SUPPORT YOUR MEDIUM: Consider the “Why”. In it, I shared how we can positively frame our choice of media, especially ones that are considered “less than.”. (I was going to say “justify” in that sentence, but it sounded like an apology. Let’s just stick with “frame”.)

There is a hierarchy in art media, just like there are hierarchies in any creative human activity. For example, even the worse presentation of ballet may be seen as more “sophisticated” than tap dancing, or break dancing.

In art, oil painting may be considered more “real art” than acrylics, which is “better” than watercolor, which is “better” than colored pencil, etc. Many even consider pottery and fiber art to be craft rather than “real art”. (It used to be, if you wanted to start a flame war on the internet, you would just ask what the difference is between “art” vs. “craft”. Actually, that argument’s probably still raging!)

My friend Nicole Caulfield is an extremely talented colored pencil artist. She chose this medium for a variety of reasons. To my eye, they are as beautiful and compelling as any oil painting I’ve ever seen. Yet her work commands far lower prices than even a mediocre oil painting. Does it weigh her down? Nope. This is the work she loves, and excels at. In my mind, she is an art hero! (I’ve linked to one of her website pages, but her portraits are jaw-droppingly beautiful, too!

Over time, new media (especially polymer clay) do gain respect and followers. And yet, there will always be those people who will find fault with them. In the article, I shared how I got to the heart of my “why”—why I chose to work with this material, and its advantages over others, to make my art.

Today I share another insight into why it’s important for us to find these reasons:

When we are challenged by these people who imply (or outright tell us!) our materials are “less than”, we need to be prepared with a great answer….

Because other people are listening!

I did an entire series of articles on awkward, obnoxious, aggressive/dismissive, simply ignorant, or even innocent questions or comments that may startle or stun us.

As artists and makers, whatever our choice of medium, we need to be prepared for an answer that modifies and redirects the conversation on our own terms.  We need to do it with patience, and dignity, and without anger, defensiveness, or apologies.

For one, we gain nothing by responding with anger or snark. We’ve simply lowered ourselves to our detractor’s level. We help create a hostile environment that works against us. (In fact, that’s why some obnoxious visitors do this, consciously or unconsciously. Why else would someone go out of their way to be rude, when all they have to do is walk away??)

But more importantly, when we address our detractors, other people around us. Whether it’s at an art opening, in our booth, in our studio, or even in our family and circle of friends, other people are paying attention to how we handle it.

If we learn to handle these difficult situations with respect, and reframe it to our advantage, we will really impress the people who are listening, who are/could be our real customers.

I can’t tell you the number of times I’ve had someone say something awful to me, sometimes out of ignorance, sometimes because they are simply an awkward person, and sometimes, because my work has triggered something in them. (I’m guessing envy, and perhaps insecurity about their own creative efforts.)

I realized those questions and comments fall into several categories: My choice of media (not just polymer clay, but fiber, and jewelry.) My source of inspiration. My color palette.  How I talk about it.

I sat down and thought hard about how to respond in a positive way, without being defensive. This actually gives me the power to reframe the conversation in a way that serves me well.

And every time there has been an “audience”—other people browsing, for example—it’s obvious they’ve been listening to how I responded. Because they do one or more things:

They look even deeper at my work.

Often they come up to me afterwards and compliment me on my restraint. (Fortunately, no one can read my mind yet, where less pleasant responses are swarming.) (Yes, I have a lizard brain, too!)

They often buy something, too.

That “difficult person” gave me the opportunity to share my outlook on life, my art, and my medium, in wonderful, positive, life-affirming ways that resonate deeply with my audience.

Again, this took time. I was fortunate to find Bruce Baker’s seminars early on in my art career. For almost two decades, Bruce gave seminars and sold CDs offering great advice on marketing and display skills for artists and makers of all sorts. (He has now returned to his original work of jewelry-making.) [1]

I used his advice (and words!) when two women entered my booth at my very first major show. One looked at a large wall hanging, featuring my own handmade polymer faux bone artifacts. She said, “You’d have to live in a very different house to hang this. A VERY different house!” (It was obvious her “very different house” was not a desirable house…..)

I’d practiced Bruce’s suggested response to detractors, memorized it (so I wouldn’t be caught off-guard) and went into full reframing mode:

“Yes”, I replied cheerfully, “My work IS unusual, and unique. I’m inspired by the Lascaux Cave in France, which for decades was considered the birthplace of human art. I work with recycled fabrics to make each quilt, layered and stitched to look like it’s passed through many generations of family. I make my own faux prehistoric artifacts, one at a time, to embellish them.”

And the kicker line: “My work isn’t for everyone. But the people who do appreciate my work, love it passionately.”

Why is this so appealing?

I established my cred as an artist. I shared a bit of the process behind my work. I emphasized the time involved, and where the aesthetic comes from. I showed I’m not looking for mass appeal, but the story in my heart.

And I issued a small “challenge”: Maybe it’s not for you…or is it???

This is the power of discovering our “why”: Why we use this material. Why we make this work.

And why someone else’s negativity won’t stop us from moving forward with all our heart.

But the biggest gain was the people who came up to me after that person left, and congratulated me on my response!

They saw someone who hoped to get a rise out of me, sent on their way with courtesy, patience, and respect. They heard a response that answered some of their own questions, questions they may have hesitated to ask. (Because some artists can get pretty snarky about what they perceive as “stupid questions!)

It started a whole nother conversation about my work, where I could share how I came to be an artist, why I chose this cave, and why polymer is the perfect medium to tell my story.

So think about why you chose your particular medium. Think about why you choose to make what you make. Think about the questions that have stopped you in your tracks, making you wish you had a snappy response in return.

Then take out the “snappy” bits, and reframe it to your advantage.

Be careful about making a joke, because usually those jokes are at our customers’ expense! I myself have been the butt of such remarks, and even though they make me laugh, I’m also slightly ticked. (See that same “questions” series for ideas!)

And practice your response(s) until you don’t even have to think about it.

If you, too, have found a way to frame your response to detractors (it could be medium, subject matter, color palette, in a positive, respectful way that benefits you, share! Someone else is hoping you’ve found a beautiful way to not only deflect, but perhaps even engage, a difficult person.

Footnote: [1]  Bruce’s old website is long gone, but his excellent and informative CDs on selling and display for makers are still available! You can contact him by phone (802-989-1138) or email him at dunnbaker@aol.com  I assure you they are worth every penny!

SUPPORT YOUR MEDIUM: Consider the “Why”

Don’t focus on the “what”. Focus on the “how” and the “why”.
What’s it made of?
This used to be my most dreaded question to answer. Until it wasn’t.
Recently, Cynthia Tinapple, a long-time polymer clay artist/teacher/writer/curator, told about a recent visitor who said she “loved polymer clay.”
Cynthia was caught off-guard. Usually, we polymer clay users jump “defend” our choice of medium. This visitor acknowledged it, respected it, and praised it, all without prompting.
Polymer clay is an amazingly versatile, adaptable, and accessible art medium. And like any other medium, you can use it to make crap, or to make something astonishingly beautiful.
It was originally used in Germany as an art doll medium, and well-respected.
But when it was originally marketed in the U.S., it was framed as a simple clay for children and amateurs to use, especially Sculpey: Supersoft, easy to work, quick to fire in an ordinary toaster oven.
Those of us who worked with it soon found ourselves constantly judged as “less than”…. Less than “earth clay” artists. We worked in “plastic”. It was cheap, and it broke easily. I remember my first little craft fair, featuring pens I’d covered in patterned mosaic polymer, selling for a few bucks. A couple stopped by, and the guy picked one up. “What is it?” his partner asked, and he responded in disgust, “A cheap pen covered in plastic.” He put the pen down and walked away.
I felt flatter than a pancake.
Innovators like the late Tory Hughes (who inspired my faux ivory work), City Zen Cane, Kathleen Dustin, and many others, soon showed us what could be done with this material.
Still, the stigma remained.
Years ago, I noticed a disheartening phenomenon: Whenever a booth/studio visitor picked up my work and asked what it was, I’d reply brightly, “It’s polymer clay!”
And they would put it down again and move away.
I realized I had to reframe what this material meant to me, and why I chose to work with it.
First, I created a few small “sample” card of things I’ve made with the clay. There are faux bones and pebbles, mosaics and buttons, pieces of turquoise, coral, and amber, tiny fish and other wonders, all arranged attractively and attached to a piece of poster board.
Then there is my “Welcome to my world!” sign next to it.
I’m much wordier when I talk about it. I show them the little sign-with-samples that’s now an instant attention-getter in my studio and at shows.
I remark on what a miracle it is to have this material in the world at the same time in history that I’m in the world.
I put a little horse, or bear, into their hands, and tell them the story of a customer who chose her horse necklace based on how it felt in their hand.
I show them the grain, and tell them about the guy I met at the Boston Gift Show years ago, who owned a company that makes artifact reproductions for museum gift stores, who said they can’t make a scrimshaw reproduction that so beautifully mimics ivory like I do.
I share how important it is to make “bones” and “ivory” without harming animals, a choice that better reflects our modern times.
And I always add, “It’s not what the material isit’s what you do with it.
So once again, I am grateful to all the innovators and early-adaptors of polymer clay, for curators like Cynthia and others, new teachers who share their expertise and knowledge about this amazing medium, and the amazing, talented, unique artists who have chosen it to work with.  Thank you!!!
I would show you the sample card, but I’m not sure where it is right now. I’m moving to a new studio in a few weeks, and my space is filled with boxes, packing tape, and boxes marked like this:
moving studio box
Yes, I have a small collection of puppets in my studio. I LOVE THEM!!!
Which reminds me of when we packed for our move to California four years ago, and Jon labeled THIS box:
moving
I love this man. He always makes me laugh!

It is the fourth time I’ve moved my studio in four years, and we also moved our home twice times in four years.  I’m a lit-tul bit exhausted. But I think I see some light at the end of the tunnel!

TAKE ME HOME WITH YOU! Will It Go With the Living Room Rug?

This post is by Luann Udell, regular contributing author for FineArtViews. She’s blogged since 2002 about the business side–and the spiritual inside–of art. She says, “I share my experiences so you won’t have to make ALL the same mistakes I did….”  For ten years, Luann also wrote a column (“Craft Matters”) for The Crafts Report magazine (a monthly business resource for the crafts professional) where she explored the funnier side of her life in craft. She’s a double-juried member of the prestigious League of New Hampshire Craftsmen (fiber & art jewelry). Her work has appeared in books, magazines and newspapers across the country and she is a published writer.

Make it easy for your customers to make difficult decisions.

In this series, a spin-off of my Haters Gonna Hate series, we explore ways to make that impulse purchase happen. We’ve talked about getting around the issue of price, including the “how” (by creating a layaway plan that works) and the “why” (by explaining the value of your time.)

This week, we’ll discuss another obstacle that people sometimes give when they hesitate about a purchase:  

“Will it go with my antique rug/living room wall color/sofa/other collections??”

I’m sure you’re familiar with the pre-internet meme that’s circulated for years: “Art doesn’t have to go with the sofa!”

I get it. Art is…should be….bigger than that. Art should be something spectacular, something you build a room around, not something you match to the décor. Sometimes it’s good to go bold and colorful, edgy and provocative. Art doesn’t always fit in a box.

But truth is, people have their preferences. They have a beloved cheetah patterned-sofa, they have an heirloom rug that’s been in the family for years.

They have their color scheme, and they love it. They have their favorite possessions, and they love them. They have a style they prefer, and that’s okay. They have chewing, scratching pets, or young children, or a spouse with strong opinions. Perhaps they are at the stage where living quarters get smaller. They have NO MORE ROOM for more stuff.  And even when they have room, they may simply prefer empty spaces, clear surfaces, bare walls. (WHO ARE THESE PEOPLE??) (Oops…please pretend you didn’t hear that….)

So if your color palette doesn’t align, or your work is delicate, if it takes up a lot of room, or no room at all, if it’s simply not a style that fits in with everything else in their environment, then even if they love love love your work, you may face push-back.

Look, when people shop, even for art, they often hesitate, especially over a major purpose. That’s when questions, and self-doubt about our choices kick in, especially if we didn’t intend to fall in love with an expensive piece of work.

That’s when our lizard brain goes to town. “It’s too expensive, you already have enough art on your walls!” it buzzes. “You have tons more at home just like it!” Or the reverse, “It’s not like anything else you own, it will look weird!” Or, “It’s so fragile, what if I drop it??” Or, “What if it gets dusty/dirty/fades/shrinks/tarnishes???”

And when the lizard brain wins, your potential customer will walk out the door without your work in hand.

That’s why many sales techniques involve urgency: “Going out of business!” “Last one!” “Sale ends today!” Or massive pressure, or any other techniques we hesitate to use (and rightly so!) when engaging with our audience. We aren’t selling used cars here. (Although one artist friend said it would be a lot easier, and more lucrative!)

The power of asking what’s holding them back is in finding out what their lizard brain is telling them. And responding in ways that are logical, that are truthful, and that reflect our integrity.

In the case of will-it-go-with-the-sofa, a woman fell in love with a wall hanging in my booth at a show. She’d seen it before, but this time she’d made the decision to purchase the piece.

But as we discussed the work, I noticed she was resistant to me actually closing the sale. I made the mistake of assuming it was about the price. No, she replied, she was fine with that. We both looked at the work in silence.

Finally, very gently, I asked her, “What’s holding you back?”

 And she confessed that she had a treasured antique rug in her living room, where she planned to hang the piece.

She was afraid it would clash with the rug.

I asked her about the rug’s colors and pattern. I spoke about the antique, vintage, and recycled fabrics in the piece, noting that the slightly subdued palette would go with the rug. She still hesitated.

           Turquoise Moon

Who woulda thunk that working with OLD fabrics would be a powerful selling point??

Finally, I said, “I know this piece will shine in your living room. Do you live in the area?” (Many vacationers attend this show.) Yes, she said.

“Then here’s what I can do for you. Take the hanging home with you. I’ll take your credit card number, fill out a slip. I WILL NOT RUN the slip until you make up your mind. If it doesn’t work, bring it back, and we’ll tear up the slip. Then you can commission one in your choice of colors. If I DON’T hear from you by the last day of the show, I will run your credit card for the purchase.”

This worked. Greatly relieved, she agreed.

I had the security of her credit card. I also wrote the agreement in my notebook, and she signed. (You can do the same thing with a check, of course. And you can text them a copy of the agreement, too.)

In past discussions, some artists have let the patron take the work home with no deposit.  I was ripped off once (admittedly, a relatively small amount), and I hesitate to do that again. But sometimes, that amount of trust in a potential buyer is powerful. That’s up to you.

But even with this secured method, the trust element is huge. She was amazed, even honored, I was giving her a way to set her mind at ease.

I wrapped up the item for her. And as she turned to leave, she leaned in to me and whispered, “I don’t think I’ll be bringing it back!”

And she didn’t.

Does this always work? Nope. But when it does….!!

I waited five very long days to deposit that check. But when the last day came, and it was obvious she was, indeed, not bringing that artwork back, it felt wonderful.

Especially because it was a pretty big check!

LEARNING TO SEE: An Art-Making Class with Kristina Wentzell

I painted my very first picture this week. (I mean, I tried to paint a unicorn flying around a mountain in high school but it sucked big time.)

My friend and co-Keene Art Tour founder Kristina Wentell teaches painting classes–the kind where she walks you through the steps and you go home with a painting that same day. It was fun, I enjoyed it very much, and I like my painting enough that I took it in to Creative Encounters to be framed. I’ll post the finished piece when I get it back.

In the meantime, read about my experiences here on Kristina’s blog.

I realize I’ve never taken a painting class before because they’re always a long, drawn-out affair–you learning to paint. Kristina shows you how to paint a replica of her painting. No, it doesn’t make you an artist. But you get a sense of what it looks like, and what it feels like, to create a painting. And that’s what just might pull you in to pursue it more.

Plus you go home with your own little “masterpiece” that night. Near-instant gratification!

I can has a painting!
I can has a painting!

DRIVING IN THE FOG: Guest Post from Paula

Intuitive and creativity coach Paula Chaffee Scardamalia, that is.
I met Paula years ago, when she wrote an article about me for a magazine. We had a lovely chat–she is certainly an intuitive interviewer!

How amazing is she? Well, during the interview, I inadvertently insulted her medium, saying something like how “everybody was making x and it’s hard to stand out from the crowd when everyone’s doing the same thing.”

How did she respond? She could have been snippy. She could have been defensive. She could have seethed silently, and told all her friends what a bitch I was. Am. Never mind.

Here’s my highest praise for another human being: She did not take it as an insult, but as an observation, and an accurate one at that. She actually agreed with me, saying she’d been feeling it was time to “move on” for some time, and she was glad I confirmed that. Whew!

She said she had something else in the pipelines, something totally different. I was surprised (but not really) and delighted (totally!) when soon after, she announced her creativity coaching practice and writings, The Divine Muse

So today, from an evolved human (Paula, not me), a message that resonated with me today. If you are lost in the fog, too, take heart. Paul has good advice for you!

3 Steps to Find Your Way through the Fog
by Paula Chaffee Scardamalia

Emergencies have always been necessary to progress. It was darkness which produced the lamp. It was fog that produced the compass. ~ Victor Hugo

I woke the other morning, and saw that the rich gold of autumn leaves was dimmed by a thin layer of fog, a not unusual occurrence here.

The interesting thing about fog is that even though it is considered a type of stratus cloud, it is a cloud that is low-lying and its moisture is usually generated locally from lakes and oceans or other bodies of standing water like marshes or moist ground like swamps. And it often occurs when cool air meets warmer water.

Because I live in the back of beyond, driving in a fog at night can be a real challenge. There is nothing so dark as an overcast night in the country where houses are stretched out over miles instead of blocks, the infrequent car is going the other way, and visibility is down to 20 feet ahead.

Have you ever had that experience? Remember the feeling of alienation and hand-clenching stress? Time slows. Distances seem to stretch like taffy. And you wonder if you’ve accidentally driven off into a new episode of the Twilight Zone.

You can’t say you’re lost, because when you hit the fog, you knew where you were going and you do, really, know where you are, even if in the halos made by the car lights, and the narrow field of vision makes everything look suddenly distorted and unfamiliar.

Have you ever had this experience with your book or other creative project, or even your creative career?

As a writer and a creative entrepreneur, this is not an uncommon experience for me, but fortunately, because of where I live, I’ve had plenty of opportunity in the physical fog to teach me what to do in my creative fog.

Slow down!
Sometimes we get into a creative heat where words pile upon words. We’re speeding along, eating up the miles and suddenly… fog. If we don’t slow down, we run the risk of crashing. When this happens, it’s a good idea to take a deep breath and slow down. But don’t stop, either. Someone could ram into you from behind.

Dim your lights. I know this seems counter-intuitive. When our visibility is diminished, our instinct is to brighten the lights to pierce the gloom. In normal darkness, this would work, but in a fog, all those droplets of water act like mirrors, reflecting back light and making the fog appear even more dense. If we want to increase visibility in the fog, we have to be willing to dim the lights, to release the desire to see farther and more clearly. We have to be willing to allow things to get fuzzy for a while, to only focus on what is just in front of us instead of further down the road.

Keep your eyes on the road not on the shadows.
Because of the nature of fog, shadows can take on a 3-dimensional quality, distorting reality and perspective. If you take your eyes off your road to focus on those shadows, you could run off your road or not see other hazards coming up. Our fears about our creative work can turn shadows into 3-dimensional monsters, throwing us off our path and causing real damage if we aren’t careful. Another reason, too, for dimming your lights. Those shadows won’t appear so large and intimidating.

Making it safely home, moving through the fog to reach the end of your creative journey requires patience, presence and faith that you can and will get home…

Keep the image of your goal firmly in the forefront of your mind and just keep going. Don’t stop.

© Copyright 2009-2013 Paula Chaffee Scardamalia, all rights reserved.
About Paula: Paula has a passion for helping writers and others tap into their creative power and bring their creative gifts into the world. Using her unique blend of the ancient tools of dreams, tarot and other intuitive tools, Paula helps writers, creatives and spiritual entrepreneurs get inspired, break through blocks, and write that book or create that product or special event. For a free 15-minute consultation with Paula on how you can move from Inspired Idea to Creative Action, email Paula at paula@diviningthemuse.com