Category Archives: Fine Art Views

LESSONS FROM THE GYM: Trust Me (my Fine Art Views column for today)

Lessons From the Gym: Trust Me
by Luann Udell on 3/26/2015 7:37:41 AM

This post is by Luann Udell, regular contributing author for FineArtViews. Luann also writes a column (“Craft Matters”) for The Crafts Report magazine (a monthly business resource for the crafts professional) where she explores the funnier side of her life in craft. She’s a double-juried member of the prestigious League of New Hampshire Craftsmen (fiber & art jewelry). Her work has appeared in books, magazines and newspapers across the country and she is a published writer. She’s blogged since 2002 about the business side–and the spiritual inside–of art. She says, “I share my experiences so you won’t have to make ALL the same mistakes I did….”

I continue to eavesdrop at the physical therapy practice where I recuperated from surgery. I use their gym facilities several times a week, to get stronger in a safe, low-stress environment. And I continue to learn from my fellow patients every day.

Most of us who need physical therapy are at a scary point in our life. We’ve been injured, often during a favorite sport or physical activity. Or we’ve just had surgery. Or we’re recovering from a stroke, or a fall.

In every case, we are in pain. And we are afraid.

Afraid we’ll never be able to run/ride/bike/play soccer again. Afraid the pain will never go away. Afraid this is the beginning of the long decline that foreshadows a life ending in frailty, isolation and confinement.

The first few visits can actually be difficult not only for the client, but for the therapist! I hadn’t realized this before, nor had I recognized it in myself—until I saw many other clients acting the same way—crabby, resentful, defensive.

There is resentment when we are asked to do things that are too hard. (“I can’t do that yet!”) Conversely, there’s also resentment when we’re asked to do things that appear too easy. (“I know how to do this already! Why do I have to do it here?!”)

There is defensiveness when we realize our exercise routines are not serving our needs any longer. (“But I walk every day when I golf!”) There’s defensiveness when we have to admit we didn’t do our ‘homework’, the exercises we were supposed to do at home. One gentleman (who looked to be in his 90’s) swore he was just ‘too busy’ to spend 20 minutes a day to do his balance work. I winced when he used almost exactly the same excuse I’d used months earlier!

The conversations are terse and awkward. I feel sorry for the therapists, especially the one who had three back-to-back crabby clients one morning, all ‘dug in’ with their protests and barely cooperative.

But today, a few weeks later, I realize something has changed.

Those same crabby clients are now more relaxed, more open. They’re cooperative and good-humored, joking and laughing.

I wondered–What changed?

Their level of trust.

Over the weeks, the therapists responded calmly to each defensive, snippy remark. Each question was answered fully and appropriately. (More on this one next time!)

Information was given out freely to each client—but only as much as they could ‘handle’ at each visit. And as they made progress, as the pain began to abate, and as their balance/strength/flexibility improved, their milestones were acknowledged and celebrated.

The clients all recognized they were in good hands, with competent people, who had their well-being at heart. They could trust these people.

By consistently responding with respect, with compassion, but also with the confidence of competency and experience, each therapist won over every single crabby client in their care.

How does this apply to marketing and selling our art?

As artists, we show competency to our audience by the quality of our work and our reputation.

We gain their trust by treating them as more than just a bag o’ money.

We recognize them as individuals with unique tastes, preferences and desires.

We respond to ALL their questions—even the snippy ones, the rude ones, the ‘stupid’ ones—with patience and respect. Never taking someone else’s doubts or fears or ignorance, personally.

If they are worried your work won’t ‘go’ in their living room, we reassure them they can exchange the piece in 10 days for a different piece. If they worry about it breaking or tarnishing, we back up our product with a guarantee.

If they don’t understand what makes it unique or desirable, we share that information, too.

Once we can look into the eyes of another person and see another human being who’s every bit as complex, lovable, contradictory, and confusing as we are, even those who are as yet undecided about our work, then we can make better decisions on how to handle their complaints, their doubts, their questions.

We learn how to stay open and balanced, competent and confident.

By trusting them, they learn to trust us.

I see this firsthand in my booth and studio. When I tell people they can pick something up and hold it, or open a drawer and look inside, or even simply give them a postcard, their astonishment is palpable. I’m treating them like I would a guest in my home. It’s sad how many folks just aren’t used to that!

Think about how you establish trust with first-time customers in your studio, at art shows, in your booth, at receptions. See it for the gift others will see it as.

Turn those former strangers into passionate collectors!

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Filed under art marketing, Fine Art Views, Lessons from the Gym

LESSONS FROM THE MOVE: Blessed Clarity

Here’s a link to today’s article at Fine Art Views, LESSONS FROM THE MOVE: Blessed Clarity”.

Looks like I accidentally wrote “Blessed CHARITY” instead of ‘CLARITY’. But both work.

Enjoy!

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LESSONS FROM THE MOVE: Transition is a Hard Place to Live

I keep forgetting to let you know about my Fine Art Views articles! Today’s post is available here.

Takeaway: Change is hard, being in the middle of change sucks. Unless you embrace it and find the blessings. My favorite quote so far: “Serenity is not freedom from the storm, but peace within the storm.”

Enjoy!

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LESSONS FROM THE MOVE: Assumptions Hold Us Back

I was so wrapped up with my indoor moving sale, I forgot to tell you about my latest Fine Art Views column!

You can read LESSONS FROM THE MOVE: Assumptions Hold Us Back.

You can see another view of the moving sale as an event on Facebook.

Love how the sunshine makes this glow so richly!

Love how the sunshine makes this glow so richly!

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Hugely collectible California Pottery "Poppy Trails", with its fabulous rooster motif.

Hugely collectible California Pottery “Poppy Trails”, with its fabulous rooster motif.

Looks like someone's ready for a trip to the north woods! But not us. We're off to California, and some other lucky person can own vintage (working!) snowshoes.

Looks like someone’s ready for a trip to the north woods! But not us. We’re off to California, and some other lucky person can own vintage (working!) snowshoes.

A rainbow of vintage glass pitchers for your table!

A rainbow of vintage glass pitchers for your table!

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GOOD ENOUGH: More Lessons from “The Move”

Here’s my column for today at at Fine Art Views column, on being “good enough.”

Too, too often, waiting for doing it “the right way”, “the best way”, “the perfect way”, “the professional way”, results in just “not doing it at all.” Don’t let your desire for perfection hold you back. Do what you can. When you can do better, then do better. Yes, some things deserve your best. But you’d be surprised how many things simply need “pretty good” or even just “okay”. […]

And here’s the subject of the column, the 1930’s faux cheetah-skin sofa that resides in my art studio.

Can you spot the patches? (How about the dog?) (How about the second dog?)

Can you spot the patches? (How about the dog?) (How about the second dog?)

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SIPPING FROM THE FIRE HOSE

Here’s my latest column at Fine Art Views, called Sipping From the Fire Hose

It’s about using the internet to explore, inspire, market and learn without being overwhelmed by what’s out there.

Enjoy!

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LETTING GO…So Something New Can Come In

My column today over at Fine Art Views may help you declutter your studio, or attic, or garage.

Anyone want to help me clean my barn attic? No? I didn't think so.....

Anyone want to help me clean my barn attic? No? I didn’t think so…..

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Filed under cleaning the studio, Fine Art Views