Take a tiny moment to say ‘thank you’, and count your blessings!
I’m an artist. And as an artist, my first responsibility is to make my art. It’s what restores me to my better self, makes me whole and centered. I make it for myself, first.
I know this first-hand, and many good friends remind me of this constantly. For example, the one who sent me a card with this quote:
People like you must create.
If you don’t create, Luann, you will become a menace to society.
(the note also says, “With apologies to Maria Semple, author of “Where’d You Go, Bernadette”. See last paragraph in Part 3.”) (Thanks and a hat tip to Amy Helen Johnson!) (Yes, I bought the book.)
Our second responsibility is to put it out in the world. We mostly interpret this as selling our art, and making a living with our art. Some fortunate, hardworking few can do this. But walking away from the work of our heart, simply because we can’t sell it, is hurtful. (See “first responsibility”, above.)
There are lots of ways to get our work out into the world. If you make art, you can make it, share it, give it away, sell it, exhibit it, teach it, collaborate with it, write about it, donate it, etc. etc. The same with writing. The internet makes this almost effortless.
Yes, selling is wonderful–unless you get caught up in the selling, to the exclusion of everything else. Vincent Van Gogh’s work was only sold to his brother. (Do you have 3 minutes? Watch this heartbreakingly powerful snippet of a video about this.) (I dare you not to tear up.) And ironically, the most commercially successful artist of our time seems to have lost everything of value in a life dedicated to fame and fortune.
Somerwhere in the middle is where I’d like to end up.
So I recently stepped up my game in regard to selling. This came after realizing I was struggling to sell a $24 pair of earrings to a casual visitor in my studio. Realizing that one gallery hadn’t sold one single piece of my work in a year. Reflecting that most of my out-of-state galleries were struggling to sell my work. A local gallery that reached out to represent me, finally said they love love love my work (another line that’s fun, but not my “heart” work) just wasn’t selling, and they needed to set me free.
I felt like a failure. (Hey! 2017 was a weird year!)
Then I realized, why should I focus on making $24 earrings??? Why should I base my definition of success on income alone? Why was I falling for the same emotional/spiritual/inaccurate measuring stick I constantly counsel and warn artists against????
So…I upped my game.
I cleared my studio of the fun-but-inexpensive work, focused on the work of my heart.
I realized that just because I’m now writing weekly for an art marketing newsletter doesn’t mean I’m off the hook with my blog.
I reevaluated, recentered, and refocused on my biggest vision for my art. And I cleaned house on my Etsy site, and focused on the work I have on hand, my best work, and moved forward.
I decided to make the work that makes me happy, and not the work I think I can sell.
Another gallery in the same town as the one that cut me loose, took on my work two weeks. And they’ve already made a sale.
The gallery in Santa Rosa has been selling steadily, and it just keeps getting better and better.
A gallery that hadn’t sold any of my work in a year, sold a MAJOR PIECE. And another big (for me) piece the same day.
And I’ve had five sales in my Etsy shop this month. (A lot for me!)
But that’s not all. Every single sale has resulted in a message from the buyer, telling me how much they love love love what I do, how it speaks to them, and how even more amazing it is in person.
Today I got home to a beautiful email from a delighted buyer. I always respond, with gratitude and joy.
But because I’m human, because I’m afraid to be too happy, afraid to be too hopeful, I tend to respond well outside. But inside, I hold back. Thinking, “Well, that’s great, but…..” “Don’t get a swelled head, because…..” “Don’t get your hopes up because…..”
But this time, I read that email. And something told me….
Be in this moment.
Embrace this moment. Stop and celebrate it.
This moment is the blessing, the extra gift, that comes for making my work and getting it out into the world.
Take note of this moment.
I remembered, decades ago, a wise woman I crossed paths with, who shared a powerful insight with me.
When we really want something, she said, there is a centering, empowering way to ask.
Stand up, head bowed, humbly. Think of what your heart desires. Breathe in, breathe out. Then stand tall. Expand.
Raise your head, open your arms, and hands. Look to the heavens above.
And simply ask, with all your heart, what it is you desire.
The very first time I did this, I was in an antique store. I’d been looking for years for a wonderful book that was long out of print. (This was years before I finally discovered Bookfinder.com, the absolute best tool for finding any book in the world.)
I thought, what the heck? I did the mantra.
And when I was done, I look up. I saw a bookcase in the booth across the room. I walked to it.
And I found the book.*
So today, before I could diminish my joy, before I could “be logical” about my delight in this sale, and this email note from my buyer, I decided to take a moment to celebrate.
I did my little ceremony.
But instead of asking for anything, I simply said….
In these days of “Be careful what you wish for”, in these days of “Yeah, but….”, in these days of, as Anne Lamott succinctly put it, “…compar(ing) our insides to other people’s outsides”, in these days of internet fame and viral prodigies, in these days of FOMO (Fear Of Missing Out), in these days of wondering, “Will I ever be a successful artist?”, without ever stopping to think of what “success” means to YOU….
Take a minute to give thanks.
To count your blessings.
To feel the full joy of having a voice in the world.
And the unexpected delight of having someone else hearing your song.
Now…go to your studio and make stuff.
*David and the Phoenix (Illustrated) by Edward Ormondroyd, if you want to know, and it’s been reprinted since then.
(OH, and you can see my Etsy shop here.)