GOOD BOOTHS GONE BAD #25: Booth Evolution

Folks, there will be typos…

But I can’t resist sharing this great article by Bruce Baker in the latest issue of THE CRAFTS REPORT.

In the February 2008 issue, Bruce shows the actual evolution of a typical craft show booth, from those typical craft table displays and blank walls to a sleek booth that really highlights the work.

I’ve sat through a lot of BB seminars, and I’ve seen a lot of his examples of “beautiful booths” and “creative display” in his presentation. I thought I was breaking form by being a “plain vanilla” girl when it comes to booth display.

So I’m delighted to see the points I made in my GOOD BOOTHS GONE BAD series echoed and put so succinctly…

“Beautiful” and creative” should NOT apply to your booth at the expense of your WORK. (sorry for all the drama bold & such, but this is a message I want to keep driving home.)

Now, there are still a few things I’d change in the booth. But it’s still a much stronger presentation than the earlier versions, and this article shows that clearly.

I think you can buy single issues from TCR if you don’t already subscribe.

p.s. Hey, if you look on that table of contents page again, you’ll see my latest artcile for TCR, too. (Not a blatant plug, but geez, a girl’s gotta earn a living…)

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5 Comments

Filed under art, booth design, booth floor, booth signs, business, Good booths gone bad, marketing

5 responses to “GOOD BOOTHS GONE BAD #25: Booth Evolution

  1. I read Bruce’s article, and basically agreed with the points he made; the booth and work did look much better than when they started. But, I really enjoyed your TCR article–the idea of getting people on board with me and my work is one I will use–I never thought of it quite that way! ‘Can’t wait to see if it works!
    Thanks.

  2. Any chance you could install a widget that lets us sign up to get new posts by email? I finally started a blog and find this a handy add-on. Thanks for considering it (if you do!!)

  3. Judy,right underneath my “about me” section on the upper left is an orange RSS feed link. I don’t know how it works, but it’s there! :^)

    Michelle, glad to hear that was a useful thought. Let me know how it works for you!

  4. I think that’s different from an email join-up. For the email you import a “widget” onto your blog page that has a box where you can sign your email info and pass the skill-testing question, then you get the new posts right into your inbox. I got mine through Feedblitz, but there are others that you can get them from. Makes a nice easy way to keep up with the blogs you are interested in.

  5. Me again. I just looked at the feed info on the blog and if you subscribe to a feed you have to check for the new content in your favourites. I like having the option of getting emails, myself. Others may not care one way or another. For me, just keeping up with the inbox is enough of a challenge without rooting around elsewhere in the computer.

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